RockOn! El Paso is El Paso grown, owned, and operated. It was founded on the belief that we can cultivate a music scene based on cooperation, not a monopoly.

RockOn! El Paso invests in OUR community by supporting philanthropic endeavors that enrich the borderland such as: Belles for BELLA (a musical event that benefited women and children that are victims of domestic violence and living in shelters) and the Sunset Heights Block Party.